The Usual No.2
Wow I can’t believe I am so late posting issue No.2 of The Usual! Edited by my BFF Yasha Wallin and designed by yours truly, this seasonal “love letter to Montauk,” focuses on the people and places that make the easternmost tip of Long Island so special. Issue No.2 features a photo essay by Rachel Chandler; interviews with designer Rogan, surf pioneer Tom Curren, Red Hot Chili Peppers’ drummer Chad Smith, daughter of music royalty Savannah Buffett, artist David Matterhorn and The Postelles. Additional contributions by Ken Miller, Seth Herzog, Phil Winser and Ben Towill of Fat Radish/Ruschmeyer’s, Will Adler and Joe Curren.
How does a magazine get printed? Check out our behind-the-scenes video of printing The Usual No.2, shot by the incredibly talented Julien Rodrigues of Invert Production.
How does a magazine get printed? Check out our behind-the-scenes video of printing The Usual No.2, shot by the incredibly talented Julien Rodrigues of Invert Production.
The Usual blows up!
I’m half a year late posting this but ‘THE USUAL BLOWS UP!’ Facehunter included an interview with us in their Montauk video. If it gets too annoying, fast forward to 4:20 to watch our section. And I use the word ‘interview’ loosely… stay tuned for issues No.3-5 that are coming in 2012!
Lightning Bolt Black
I have a wonderful friend called Jonathan Paskowitz who’s family was the subject of a documentary by Doug Pray. He now fronts the surf brand Lightning Bolt. When he did a collaboration with Tracy Feith, another surfer, they approached me to design the lookbook and a e-mailer for the line, Lightning Bolt Black. Can’t wait to see the clothes in person!
How’s it Hanging?
Crooked penises are not that gross to look at. Trust me, I am now an expert. The boss and I did pitched some work for Xiaflex. They make a drug that cures Dupuytren’s disease (bent fingers), but is now suggested for the use of Peyronies Disease (crooked penises). We created an illustrated character called Herman who had Peyronies Disease. Everywhere he looked, all he could see was things that reminded him of his bent you-know-what.
Sam Talbot website
The website I designed for my friend, the very talented, Top Chef fan favorite, Sam Talbot, launched a few months ago! Please check it out, follow him on twitter and go and eat in his amazing new restaurant Imperial No.9 at the Mondrian Soho. I was brought on three-quarters of the way through the project to come up with a design that truly felt like the essence of Brand Sam. I was already working on Sam’s cookbook so we had a body of photography to pull from. Joe Termini and I shot most of the photos on the site. We had so many great images to choose from I decided to do a CHEF. slideshow on the homepage – snapshots into all the different sides of Sam’s life. The background images are also on rotation. I also did a refresh of his logo and a little tagline graphic (cook nice.) that we’re using on the website, stationary, invites, and when he needs a logo for a step and repeat graphics etc.
The Usual No.1
At the beginning of the summer, before it got warm enough for us to consider surfing, my best friend Yasha and I decided to pitch the idea of a magazine, to our favorite Montauk hangout, The Surf Lodge. Long story short, they said yes, gave us complete editorial and creative control, and agreed to be our publishers. In July we launched our first issue of The Usual, a short-run, limited-edition “love letter to Montauk.” The publication highlighted the people and places that make the Easternmost tip of Long Island so brilliant, through interviews, profiles, photography and illustration. Printed in nostalgic tabloid format, the design and content reflected the spirit of this seaside community.
Who are you and what do you do around here?
A while ago I created a series of graphics for the company I work for. The playbook, given to all employees, was titled ‘Who are you and what do you do around here?’ It’s goal is to show how the company is evolving from PR to encompass booming social media, interactive and creative departments, and how, in turn, it affects everyone’s job descriptions.
Using vector images in brand colors, I illustrated the statements ‘We are all creative,’ ‘We are all digital,’ ‘We are all interactive,’ and ‘We are all collaborators.’ The funny thing was, I never thought these little graphics that would ever see the light of day. Turns out I was totally wrong; they were used in the playbook, the CEO’s presentation at this years creative conference, the company video (00:30) and now they’re plastered all over the walls of the office too.
140 pages in three days a.k.a the Freight + Volume Magazine Issue 3
The Freight + Volume magazine launched at Pulse Art Fair in May. I wasn’t there celebrating however. I was in bed sleeping seeing I had just created a 100 page magazine from scratch in under a week! The mag had a great response, sold out, and a new batch is being printed. About the magazine: Freight + Volume magazine gives four artists represented by its namesake Freight + Volume gallery, an opportunity to showcase their new work and interview four other people expose readers to their work too.
MORE IMAGES COMING SOON!